July 2023

The Art of App Design: Creating Intuitive and Visually Stunning Mobile Experiences

Mobile applications have made their way into daily lives. They’re used to communicate with others through social media, shop for favorite brands and keep track of daily habits. However, each app design has unique characteristics to create compelling mobile experiences.

The apps that make your journey effortless are the ones that truly stand out from the rest. How can you ensure your app is intuitive and visually appealing at the same time? Here are some key strategies and techniques for crafting mobile experiences that delight and engage.

Why Businesses Thrive by Going Green

Sustainability has become a hot topic for people around the globe, especially those in business. As climate change is here and continues to affect our daily lives, everyone is feeling the pressure to take action and stop it. Today, more companies of every size are embracing sustainable practices. They are opting to become an eco-friendly business and switching up the way their company operates.

While some companies see the adoption of green practices as a total disruption to their operations, those that do turn over a new leaf will thrive. Here are some of the most compelling reasons behind this change and the benefits you may reap when putting the planet alongside profit.

Node JS vs PHP: Which Backend to Choose for Your Project

When it comes to building a web application, one of the crucial decisions you need to make is choosing the right backend technology. Among the numerous options available, two popular choices are Node.js and PHP. Both Node.js and PHP have their own strengths and weaknesses, and understanding these factors is essential to determine which backend technology is the right fit for your project. In this article, we will compare Node.js and PHP, considering various aspects, to help you make an informed decision.

Introduction to Node.js and PHP

How Leaders Can Promote Employee Well-Being Through Benefits

Benefits can improve employees’ mental health, financial stability, job satisfaction, productivity and more. Leaders can strategically invest in benefits to promote a supportive work environment focused on helping employees thrive. What are the benefits of offering employee benefits, and how do leaders choose the right options? 

7 Reasons Why Threads is a Genuine Existential Threat to Twitter

With the new Threads social media platform on the rise—destined to reshape how we communicate, promote brands and engage with each other—an exciting new era is underway. According to Threads early adopter and internationally-regarded CEO brand strategist Raoul Davis, CEO of Ascendant Group Branding, a leading global CEO branding firm and No. 1-ranked minority-owned U.S. PR firm, “Among the launch of numerous social media platforms over the years, none have been as strategically positioned for success as Threads.”

Here are Davis’ seven reasons why:

1. The Perfect Storm for Threads

The Crucial Role of Automation in Streamlining Business Operations

Business automation is what sets an organization apart from competitors. It is an end-to-end process that manages every task and detail. The versatile technology manifests in numerous forms, adaptable to any sector’s structure and procedural decisions.

One company could have robots and another utilizing AI, each embracing business automation. Each type provides different benefits, but their role is indisputable alongside modern demand.